Gisele Bundchen. Courtesy of Fashionista.com

Confidence. We frequently talk about this word, associating it with an aura, an air about someone, a certain je ne sais quoi. Confidence. We, as a collective people, are driven to attain this level of poise, hoping it will hoist our levels of Sex Appeal likewise.

Have you ever watched a Brazilian Woman walk into a room? She glides in, buxom hips swaying, tiny breasts bobbing, wild hair mussed. She is forever well dressed in her heels. She smiles with her eyes, if nothing else. She does not survey the crowd, they survey her. She is the object of desire in this room- in every room. Then you look a little closer at her. She isn’t Gisele. In fact, her hair is as lifeless as yours. Her behind would benefit with a few more lunges, you confirm, relieved. But what is it about her that makes her absolutely irresistible, even to you?

Confidence. The word has become almost synonymous with Sex Appeal. But what does “confidence” really mean? The Webster’s Dictionary defines “confidence” as “a feeling of certainty or assurance; a feeling of trust and belief.” We know that achieving the former results in attaining the latter. But how do we increase our own personal assurance and self-belief, in order to increase our Sex Appeal? Simple: Start small. Start simple. Start with what you know.

Of course, we are all hopelessly flawed. But it is the Brazilian Woman who dismisses her flaws, embracing her own personal interpretation of beauty, instead. Do you have thick ankles? The Brazilian Woman wouldn’t dream of covering them up with a pantsuit, or long skirt. She would, instead, draw the attention upward to her delicious bosom, exposing it in full bounty. Do you have an uncontrollable case of cellulite? The Brazilian woman would not don full-coverage, grandma-panty-swimsuits (as they so fondly call the Western woman’s beachwear), to hide the obvious. Instead, the Brazilian Woman would sprint across the beach in the teeniest of thongs, exposing not her cellulite, but her freedom to the world. I assure you, perfect bum or no, all eyes would be on her.

It is the self-assurance, trust and belief of the Brazilian Woman that makes her the sexual being that we know her to be. She has chosen one or two qualities about herself, to proudly expose and highlight. She adores her cheekbones, so always wears her hair pulled tightly back from her face, revealing their splendor. She is proud of her delicate toes, and keeps them freshly pedicured, in eye-catching colors, in every season.

So how do you duplicate this air of wisdom, and assurance? You must assure yourself, perhaps every day, that whether you are 20, 30, 40, or 50, you are a woman- a sexual tigress, someone to be desired. You must look sexy, to sexy. You must not lose your drive as a female; you must care about your role as a woman in society. You must trust that perhaps not all of you, but at least parts of you are attractive.

Instead of focusing on her own insecurities, the Brazilian Woman embraces the positive, allowing others to do the same. This is her confidence; this is why she is the protocol bombshell. This is the reason no one can resist her unedifying sex appeal. She is the Brazilian Woman, and you will hear her roar.