Watch Your Step, That Might Be Art!

Breaking away from the sometimes predictable and mundane world of museums and galleries, modern art is imprinting its mark on our everyday spaces. An artistic global phenomenon that is becoming evermore popular, it is one which heightens the level of interactivity between the individual and art and brings art closer to the masses.

Saatchi Online artist Stephanie Imbeau’s latest artistic creation, Shelter, recently made an appearance outside the headquarters of Channel 4 in Westminster, London. Constructed from over 1,000 multicoloured discarded umbrellas and shaped to form the Channel 4 logo, it is a perfect example of how the street meets art to create street art.

“In my mind, the main distinguishing factor of public art is context.  It exists alongside our everyday lives,” Imbeau commented, “My aim is for my art to have a positive and enjoyable impact on people, even if that impact is as small as a quick smile.”

The installation was the winning submission of Channel 4’s BIG4 public art competition held earlier this year, which was launched to find a fourth art work to complete a series of new commissions in which artists, worked with the company’s logo.



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