Lata Goenka

Website: http://www.themaximumeffect.com

Twitter: http://twitter.com/themaxeffect

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Profile: Lata Goenka believes style is a God-given right. As the Director and Principal Consultant of Maximum Effect, she has helped clients put their best style forward. She often jokes that her second home is in Selfridges, London - one that she visited frequently when she pursued her degree in Fashion Management from the London College of Fashion. Her four-year style expertise ranges from chic corporate wear to colour consulting. Lata is a founding member of the Association of Image Consultants International (AICI), South Asia Singapore chapter. She is also the AICI Ambassador to India. Lata has been featured in various publications including The Financial Express, The Telegraph and Women’s Weekly, Singapore. She currently lives and styles in Singapore City.

Most recent posts by Lata:

How To Read Your Lover's Mind
Communicating in relationships can be tedious. People worry about being
Miami: More Than Sand And Sea
Flying over the Atlantic coast of South Eastern Florida, you
Roy Lichtenstein and Greta Garbo at Milan's Triennale
Fashion week may be over, but the Triennale di Milano
Momaboma: Bags of Personality
Maurizio Longati is a true creative genius – brimming with
Feline Flair
Exert your feline prowess with 2010’s most seductive beauty trend
Alice in Wonderland World Premiere
Last night, London’s Leicester Square held the stage for the
Perspectives on Modern Indian Art
On the 60th anniversary of India’s constitution, artist Jitish Kallat